White Papers
Read the latest whitepapers from the experts at App47.
Not So Crazy 8: Eight Mobile App Management Questions You Must Answer Before Developing a Mobile App
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Overview: In this paper, we offer a few critically important questions that any organization developing a mobile strategy must consider in order to ensure not only a successful rollout, but also complete control to manage the mobile app once it’s been deployed. We’ll explore the implications of overlooking these questions, offer suggestions on how to find the answers, and illustrate the benefits gained by enhancing the user experience and optimizing the ROI for your mobile strategy.
Key Topics: Mobile App Management, Enterprise Mobility, Building Apps, Mobile App ROI
Business Impact of the Proliferation of B2C Mobile Apps Preceding B2B Apps

Overview: In this whitepaper we’ll explore how organizations can balance user expectations, with the enterprise need for mobile App security, data privacy, user adoption and return on investment. Summarized, the
strategy is to launch dynamic Apps that are purpose built, yet configurable on the fly once user behavioral data is captured and analyzed. We’ll discuss that in greater depth and detail below.
Key Topics: Enterprise Mobile Apps, App Security, Application ROI, Managing Mobile Apps, Deploying Apps

